There is a
power to effortless dressing
that transcends time
Since launching her label in 2011, Dubai-based Saudi designer Daneh Buahmad has built a following for her brand of effortless chic, one that crosses borders through her thoughtful approach to transforming luxurious textiles into a modern wardrobe.
“I’m interested in how clothes can make women feel good and I’m constantly searching for that link in my design process” says Daneh, who continues to create contemporary designs that appeal to diverse women.
DANEH who likes to combine contrasting materials in one look to blur the line between day and evening wear.
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